Buy sites direct. No middleman.
Browse profitable websites and apps. Contact sellers directly. No fees, no commissions, no one taking a cut.
Browse profitable websites and apps. Contact sellers directly. No fees, no commissions, no one taking a cut.
Discover web apps, browser extensions, and online tools with real user bases. Buy directly from builders and developers.
Online tools, web apps, and browser extensions monetise through subscriptions, one-time purchases, or freemium upgrade funnels. The most important signal when evaluating a tool is whether it solves a narrow, well-defined problem with a defensible moat: integrations with popular platforms, a unique data asset, or a workflow that is painful to replicate from scratch.
Tools with strong organic discovery — through SEO, product directories like Product Hunt, or category-specific marketplaces — are more valuable than those relying solely on paid acquisition. Check the tool's listing in the Chrome Web Store, app directories, or integration marketplaces for user reviews and install counts.
Valuations are similar to SaaS: profitable tools typically trade at 2 to 4x ARR. Free tools with large active user bases may be valued on traffic or acquisition potential rather than revenue alone.
More questions? Read the full FAQ or see our website valuation guide or list your own site for sale. New to acquisition terminology? See the glossary. Already bought a site? Read our post-acquisition growth guide. Concerned about algorithm risk? Read our search engine risk guide. Buying an online tool or web app? Read the tool and app buying guide. Tool and app-specific questions? Read the tools & apps FAQ. Want to understand tool and app valuation multiples? Read the tool and app valuation multiples guide. Looking to sell your tool or app? Read the tool and app selling guide.